GELING Auto Parts: Three Generations of Craftsmanship Forging a Global Automotive Legend
In 1985, as dawn broke over Dan Yang Jie Pai—a bustling automotive hub along the Yangtze River—a small family workshop flickered to life. At a time when China’s automotive industry was still in its infancy, a seasoned master craftsman, hands roughened by decades of precision work, meticulously shaped the first set of truck rearview mirrors. This marked the humble beginning of Jiangsu GELING Auto Parts.
A Turning Point: Opportunity from the Nile
In the autumn of 2008, Carolyn, then an automotive engineering student, received an unexpected international call on campus. An Egyptian client had tracked her down, eager to source China-made Isuzu headlight assemblies. “It turned out that the parts my father had tirelessly crafted for two decades were already recognized by the world,” she reflected. This 8,000-kilometer conversation prompted Carolyn and her sister Doris to decline corporate job offers and return to their family workshop in Dan Yang Jie Pai. Trading graduation gowns for work uniforms, the sisters began rewriting the narrative of Chinese manufacturing amid the rhythmic hum of machinery.
Soaring Against the Wind: The Global Journey of the Auto Parts Sisters
In 2009, as cross-border e-commerce began to surge, the sisters typed their first message on Alibaba’s International platform: “Hello, we are GELING Auto Parts.” They spent nights replying to inquiries at 3 AM, hauled sample cases across Frankfurt’s Automechanika fair, and fine-tuned fog lights under Dubai’s 40°C sun. Dubbed the “Auto Parts Sisters” by global clients, they spent 16 years attending over 150 international trade shows, weaving stories of Chinese craftsmanship into the logistics networks of 60+ countries. From a 3-person export team to a 40-member global squad, and from a 20-worker workshop to a 100-employee smart manufacturing base, one thing remained unchanged: the inscription on the paperweight in their quality inspection area—“Substance over form, action over words.”
38 Years of Refinement: Precision with a Human Touch
Today, in GELING’s workshops, spectral analyzers scrutinize Ford fog lights bound for North America with 0.01mm precision, while five-axis CNC machines carve custom Toyota turn signal covers for South African clients. Though ISO 9001 and E-mark certifications adorn every package, quieter commitments endure: every Mitsubishi rearview mirror endures -40°C freeze tests, every Hyundai headlight assembly survives 200,000 vibration cycles. Here, the master craftsman’s brass molds harmonize with robotic assembly lines, as three generations of dedication are stamped onto every product: “When you choose GELING, you hold the evolution code of Chinese manufacturing.”
Growing with Global Highways
From illuminating the first beam for Hino trucks to developing smart-sensing mirrors for BYD; from emergency support during Southeast Asia’s monsoons to refining anti-freeze coatings for Nordic automakers—GELING’s team believes the ultimate testament to quality lies in decades of reliable performance on roads across five continents. When new employees ask about the company’s ethos, Doris points to a yellowed 1992 shipping invoice in the display room: “The grandson of this Saudi client renewed our third-generation partnership last year.”
Now, as ginkgo leaves brush against GELING’s modernized campus in Dan Yang Jie Pai, Carolyn watches AGVs transport Chevrolet headlights bound for Mexico through the smart warehouse. On the glass walls, her father’s hand-drawn blueprints blend with digital twin systems, bearing witness to China’s journey from catching up to leading in global manufacturing.
Join Our Journey
We look forward to meeting you at auto parts exhibitions worldwide or welcoming you to our headquarters in Dan Yang Jie Pai, Zhenjiang. Here, you’ll touch the precision of engineered excellence and feel the warmth of generational craftsmanship—a sincere promise from GELING to the global transportation industry.
